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Feature Reports
Track hot issues on cross-media platform, analyze public opinions and attitudes, and provide actionable insights.
舆情复盘 | 上海航班延误,究竟是区别对待还是天气所致?
近日,一则“关于上海航班为等外国乘客延误”的视频引发公众高度关注,区别对待、崇洋媚外、特权优待、公平正义等迅速成为舆论热议话题。上海航空等涉事主体的回应内容未平息公众愤怒情绪,甚至引发更大舆论争议。航班延误原因“究竟是区别对待还是天气所致”的讨论推动舆情事件持续发酵。
Intelligence 2024-08-06
2024年7月食品餐饮行业敏感舆情事件榜
苗建信息食品安全舆情监测中心发布《2024年7月份中国食品餐饮行业主要舆情事件监测报告》显示,“新京报记者曝光油罐车混装运输乱象”“娃哈哈总经理宗馥莉“请辞”风波”“农夫山泉、百岁山陷“溴酸盐”风波”是本月舆论场的三大事件。
Intelligence 2024-08-05
舆情观察 | 爱奇艺《种地吧》掉粉风波背后的流量与内容抉择
《种地吧》是由爱奇艺、蓝天下传媒出品的一档劳作纪实互动节目,以纯粹、务农、真诚等特点火爆全网,成为综艺“黑马”。2024年该节目中的嘉宾“十个勤天”登上春晚,受到主流认可。此外,出品方通过售卖周边商品、举办演唱会等方式收获商业价值,IP快速变现,节目成员与观众之间的黏性越来越高。
Intelligence 2024-07-31
Insights
We comprehensively analyze the volume of content, number of users, and influence of media outlets in both traditional and new channels, along with publicly accessible index data of each media outlet to objectively reflect their converged capability of news dissemination. Contents monitored and analyzed cover a multitude of sectors to assist clients in constructing an in-depth media profile.
通过大数据,分析中央媒体对中国国际进口博览会的—— 传播渠道、传播内容(企业热度)、以及重点记者。
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昆山杜克大学
媒体传播分析报告
2018.10.22-2018.11.02
针对昆山杜克大学及竞争对手在监测周期内媒体传播效果进行分析;
对传播趋势、媒体类型、传播渠道及内容等方面进行综合解析;
为昆山杜克大学公关传播活动提供参考。
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Social listening is used to reveal people’s opinions and attitudes as they emerge from natural unfiltered social media discussions.
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  1. 各监管函涉及哪些公司、被罚原因内容、有何异同 ;
  2. 从数据中发掘国家在保险业方面的监管内容、监管着力点、监管动向等;
  3. 为各保险公司做预警参考和公关部署。
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Cetaphil and Restylane ranked well ahead of other brands in terms of volume. Cetaphil contributed 51.8% to the total number of news articles on Galderma.
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Our proprietary technologies promise reliable media monitoring and media analytics.

Our comprehensive and constantly growing Chinese media and data sources, sophisticated big data and analytical technologies enable us to provide clients with exactly what they’re looking for in media intelligence and insights to make better-informed decisions.

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Our Products
Based on advanced algorithms and sentiment analysis, we have developed big data service and analysis ecosystem that enables data-driven decision making across industries.
Internet Public Opinions Analysis Platform
Help customers feel the pulse of public opinions
  • Analyze online public opinions in a multi-dimensional manner to provide real-time public opinions, semantic analysis, news dissemination influence, and communications path of news events so as to help customers to keep up with public opinions in real time.
VastCross-media Database
  • Miaojian Information’s omni-media database holds most complete Chinese media and data sources across different platforms such as prints, broadcasts, Internet search engines, Weibo and WeChat, news Apps, video sites and Apps, WOM platforms, and e-commerce platforms.
Real-Time Alerting of Crisis News
Never miss the opportune time to handlepublic opinions
  • Rapidly identify critical messages from vast data, and accurately determine sentiments to provide real-time news alerts, leaving the opportune time to manage crisis news.
Index Analysis Reports
  • We comprehensively analyze the volume of content, number of users, and influence of media outlets in both traditional and new channels, along with publicly accessible index data of each media outlet to objectively reflect their converged capability of news dissemination. Contents monitored and analyzed cover a multitude of sectorsto assist clientsin constructing an in-depth media profile.

They are all using Miaojian Information’s Products and Solutions

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